Quote:
Originally posted by WFL
R8 is not coming in 2015 guys.
Rihanna is waiting for her deal with TIDAL to expire. She and some other pop stars such as Madonna and Nicki Minaj signed a deal with TIDAL which requires them to make anything they release in 2015 TIDAL exclusive first ( I'm not sure if it includes albums too or just singles and videos) This deal was signed shorty after Rihanna released BBHMM on iTunes (I guess it was at that ''meeting'' they had together at March 30. BBHMM was released March 26). After the major underperformance of American Oxygen, Rihanna doesn't want to take a big risk and release the new ''lead'' single and music video as a TIDAL exclusive. This is the reason the BBHMM video was scrapped too. She knew the video and all the budget money would go to waste and have little effect on the songs success as a TIDAL exclusive. So she scrapped it altogether.
Tl; dr: Rihanna knows she can't resurrect the era with TIDAL so she is waiting for her deal with the streaming service to expire to release the new single and album.
IMO
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This makes a lot of sense to me, and explains why she can't say anything. If she publicly bad-mouths the service I'm 99% sure they could hold it against her in court, maybe even sue her for defamation, as she's a major representative of the brand. Like I said earlier, I would love it if she sued TIDAL for having her sign under false pretenses
the mess would be incredible
I'm pretty sure that's NOT true but still. How do you know that it's a year-long contract? This is actually kinda plausible imo. What a ridiculous thing to sign though
when did she start recording this damn album? 