Congrats!

Global!

But Thailand isn't a part of the United States...? I thought Bey was local...? Explain.

Pepsi is not local.....................

My local Global Queen

But if they wanted to sell Pepsi, wouldn't they get an artist popular in Thailand to reach that community? Beyonce is local, she won't help sell Pepsi in Thailand!

That's not how marketing works.

Beyoncé as a person is pretty global and she's also very respected. Beyonce is most of the time is seen as a positive role model. She portrays herself to be the perfect woman ( and she is ). Well spoken, beautiful, a great performer, down to earth and is happily married with a child etc. She is on the safe side, That's why she's booking this commercial jobs ( like Pepsi, H&M, l'oreal etc) and doing very well sales wise.

Edit - People who take more risk with their life and music book more high end fashion stuff ( like Rihanna for armani, jennifer lawrence for Dior, Jlo for LV, Chanel etc etc).

Weren't you just implying Beyoncé was local? Mess. Don't turn my sarcasm back on me.
Back to what you were implying, Beyoncé is local and Pepsi is not. Why would they choose a "local artist" as a global representative?

YESSSSS!! i'm going to thailand in this month, hoping i can get the can !!

Still pressed that those cans won't be coming to the U.S.

I wasn't . Beyoncé, who is the model in the campaign is not local and i've already explained why. She didn't book this 100% because of her music sales......... She's a respected artist, she is considered a good live singer and a great performer + she managed her image VERY carefully over the years and has been able to cultivate it in the form of respect. That's why she's landing all this commercial jobs that everyday people buy.

Because it's a pepsi advertisement not beyonce advertisement.
They can hire an unknown person if they wanted to.
Beyonce can def hep bring more consumer though.
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and tbh, Beyonce is a great choice. Idk who's really more global and as young as her.

Lol am I not allowed to be sarcastic without dumb people thinking I'm serious?

Go be sarcastic somewhere else.

I want a can so bad

Sis, look where we're at.

I hope the tour goes there too!!

That's cool!