[adamoadam]

Why aren't they pushing her harder on award shows and late night shows. If publicists/marketing can make Iggy Azalea and Robin Thicke happen, Zara should have no problem. She needs a new US manager.

[Killer Love]

Not surprised

[YungRapunxeI]

This album better be amazing, then.

[Bencharmer]

Originally posted by TalkThatRihanna

Why are you guys surprised?
The same exact thing happened with Iggy, Rita Ora, and Tinashe.

No shade but I think Zara isn't in the same situation as them

[Crank_It_Up]

Not surprised but ugh. It has been delayed multiple times so I'm really expecting the album to be GOLD.

Originally posted by adamoadam

Why aren't they pushing her harder on award shows and late night shows. If publicists/marketing can make Iggy Azalea and Robin Thicke happen, Zara should have no problem. She needs a new US manager.

Agreed. Epic is handling her terribly. I honestly think Ain't My Fault could've been a hit, but it wasn't really pushed except for one random (and late) promo slot on Good Morning America, which has the exact demographics she is opposite for!

[Ricanaire]

It ain't ha fault

[rihannabiggestfan]

I think instead of January, it will be released in March. That's the delay both quarter 1

[TalkThatRihanna]

Originally posted by Bencharmer

No shade but I think Zara isn't in the same situation as them

Of course she is

All of them keep releasing singles and saying the Album is coming in ________.

All their singles flop and the Album keeps getting delayed until it gets shelved.

She had her chance with NFY. Now it's too late(at least for a while now)

[thecptz]

oh sad

[heartbeats]

no hit no album

really not surprised by anything anymore

[K$Ellie]

Kii

[J a y]

I thought this was a given. She has some exposure but dropping an album now would be premature.

[sex]

Originally posted by TalkThatRihanna

Of course she is

All of them keep releasing singles and saying the Album is coming in ________.

All their singles flop and the Album keeps getting delayed until it gets shelved.

She had her chance with NFY. Now it's too late(at least for a while now)

She's a new artist establishing herself and needs one worldwide hit to launch the album.
The problem is timing and Ain't My Fault didn't stick the same as the two singles before.

The three singles she has released worldwide this year total over 1 billion streams already.
Not counting her hit features. So no all her singles don't flop.

[DILF $]

Watch her releases another single

[Aurora]

She should have released an EP with Lush Life and Never Forget You era songs at the top of 2016. This is rediculous.

[AbeHicks]

Would the album even be worth it? Based on her previous EP and projects, she has lots of filler in her discography anyway. Maybe she can just stick to quick lil singles for a few more years then quietly retire

[CrisPop]

Originally posted by AbeHicks

Would the album even be worth it? Based on her previous EP and projects, she has lots of filler in her discography anyway. Maybe she can just stick to quick lil singles for a few more years then quietly retire

Based on all the tracks we have heard, yes it would.
Plus, according to her, she dislikes most of her previous stuff and was "forced" to record it.

[SebaMonster]

Originally posted by adamoadam

Why aren't they pushing her harder on award shows and late night shows. If publicists/marketing can make Iggy Azalea and Robin Thicke happen, Zara should have no problem. She needs a new US manager.

They are pushing her a lot with playlists and ads on Spotify.

You can't perform at award shows when no one knows who you are.

[All In My Head]

Originally posted by SebaMonster

They are pushing her a lot with playlists and ads on Spotify.

You can't perform at award shows when no one knows who you are.

In Europe everyone knows who she is though. It's just a matter of time before everyone in the US knows who she is.

[Killer Love]

Originally posted by SebaMonster

They are pushing her a lot with playlists and ads on Spotify.

You can't perform at award shows when no one knows who you are.

Tori Kelly says hi