Quote:
Originally posted by Elliot
Ffs lana why is she so against doing promo, like a Ryan Seacrest interview or SOMETHING like could that really hurt?
I honestly thought this single was THE ONE but guess not
|
because promo is expensive and she already has a fanbse that buys her albums no matter what. Her fanbase is of course way smaller than the BTD-numbers, since only a part of it is actually fans. Most of the UV buyers were devoted fans though. At that is still big, having 1.4 million people buying your music without too much money thrown into promo.
Establishing a fanbase is expensive. Not having a fanbase is even more expensive for a label since they have to attract listeners with every release, see Carly Rae for instance. They don't have to do that with Lana anymore. She found her audience and is not somebody who wants to battle the race of the most popular singer out there.