So you see, it is with these official sources that I am 100 percent confident in saying Madonna is the exception to the rule. Her show got more attention than the actual game.
Though, if you have an issue with that and you would like to take it up with billboard: I won't try and stop you.
I think, what he meant is that Bruno Mars halftime performance also got a higher viewership than the game itself, as you were implying that Madonna is the ONLY exception.