It matters early on in the album campaign. After that, it's pointless. Look at P!nk. Most of her US promo was concentrated within a span of 2 or 3 months before the new year started (fall of 2012) and then the album sold based off the singles. And it wasn't even a big promo campaign.
Britney's best bet is to just release a new single for this album. No performance will give it the boost to give the album some actual sales. I mean, for God's sake, have you seen the GRAMMYs boost? PITIFUL.
Not worth the trouble. The album won't sell. They can either discount it or re-release it to get it to reach Gold.
Finally, someone who knows what there talking about.
Finally, someone who knows what there talking about.
*They're
Quote:
Originally posted by Ozzy8923
It matters early on in the album campaign. After that, it's pointless. Look at P!nk. Most of her US promo was concentrated within a span of 2 or 3 months before the new year started (fall of 2012) and then the album sold based off the singles. And it wasn't even a big promo campaign.
Britney's best bet is to just release a new single for this album. No performance will give it the boost to give the album some actual sales. I mean, for God's sake, have you seen the GRAMMYs boost? PITIFUL.
Not worth the trouble. The album won't sell. They can either discount it or re-release it to get it to reach Gold.
This is not true. Performances have a humongous effect on catalogue sales (see: Beyoncé and P!nk) and current sales figures. The reason the Grammy boosts weren't that big was because everyone who performed had already done a promo blitz and nobody put on an insane performance. Considering how well the performers did, they all got very sizeable boosts.
It is true that a promo campaign does matter much earlier in a campaign, though. But to think promo doesn't matter is a kii. Just look at "Let Her Go's" slayage after the Super Bowl. I could name a billion projects that sold off of a huge promo campaign off the top of my head (see: "Applause" and 4) if you really want me to
This is not true. Performances have a humongous effect on catalogue sales (see: Beyoncé and P!nk) and current sales figures. The reason the Grammy boosts weren't that big was because everyone who performed had already done a promo blitz and nobody put on an insane performance. Considering how well the performers did, they all got very sizeable boosts.
It is true that a promo campaign does matter much earlier in a campaign, though. But to think promo doesn't matter is a kii. Just look at "Let Her Go's" slayage after the Super Bowl. I could name a billion projects that sold off of a huge promo campaign off the top of my head (see: "Applause" and 4) if you really want me to
Typo. Let's not play the grammar game. What you don't understand is that Britney probably won't ever promote again. I know that one promo performance won't kill her but its time to let go and move on.