Quote:
Originally posted by Rico Shameless v2
You keep repeating they don't sell much music, but really they do.  I mean, some of the girls don't run to Target for exclusive deals for NOTHING. There's no "potential benefit" from this decision. They'll be playing catchup all Q1 2014 due to lack of new releases and them not pushing BEYONCE' (the biggest seller for the next few months, for sure). I'd like to see them outweigh that loss. |
They represent like 5% of music sales. Other than the exclusive albums, which they do push, they don't have a huge music section. They sell hundreds of thousands of other products besides music, and that works for them. They focus on their store-exclusive clothing, home, and food brands. They sell music but that's not their focus.
I think you're overestimating the impact of one album. They're not a music store, they will certainly make up for those sales elsewhere. As I said, they're trying to prevent other artists from releasing on iTunes a week early, which hurts their sales. They're sacrificing their Beyonce sales in hopes of gaining the sales from artists who would try to follow Bey's business plan otherwise.
Quote:
Originally posted by Doc
That doesn't make sense. 
Beyoncé is not Target's exclusive client. She worked with them for one album release. That's it. She is not required to have exclusive deals with them for every release. She can give her exclusive to Wal Mart, to Best Buy, or to iTunes if she wants.
This is preventing nothing because Beyoncé is still winning and that's literally ALL the other record labels will see. All this will do is give iTunes more exclusives and Target less. They've accomplished nothing.  |
She can do what she wants, but Target doesn't have to sit back and be okay with it. She gave iTunes a week's head start on sales, and they don't want other artists do that too. Who knows if it will make a difference, I'm just saying that's their logic and it's not completely ridiculous.
