Quote:
Originally posted by MikeyDuff1D
Why is that? Why is it that US radio doesn't support the boys? They're the biggest boyband on the planet 
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US Pop stations have a very BROAD audience. The "tween" demographic, while powerful, does not outweigh the (far more profitable) adults that see 1D as kiddie. These adults want sex, edginess, etc..... and give 1D songs very low call-out scores (essentially polls on how people like the songs).
There are separate "kid" pop stations where 1D tends to do well, but that just widens the gap between them and mainstream radio audiences.