We're getting the video of the song before the ITunes release.
I think it's clever, it will hype up the song even more and a lot of people will be replaying it a lot since that's the only place it's available driving the views up.
And Billboard now count YT views, it could be Lana highest charting single in the U.S.
I think each chorus/the production will build in power as the song goes alone, hence all the different variations we've heard of it via snippets.
The trailer snippet -- piano opens song // first chorus.
1st official snippet -- second verse // second chorus.
2nd official snippet -- continued second chorus; leading into bridge.