Quote:
Originally posted by caleb.
LA treating the only superstar on his roster the treatment she deserves.
But seriously, she is not yet lined up with anything. No Tv show or awards show for her yet. Only an Iced tea commercial in China and yeah, her Facebook and Twitter. Yet y'all sseing the difference from last era.
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The problem with Epic is the lack of promo after the album release.
Let's take Cher Lloyd as an example (pretty much the only act promoted on that label last year)
They did really well promoting her debut single, a big radio tour, interviews and performances (America's Got Talent & Today Show for example). Then again, they did really well promoting her album, youtube adds, a lot of TV performances (Ellen, DWTS, Jay Leno, Today Show & more), Billboard article and essays on magazines.
But after the album she released her 2nd single (that was posted on youtube 2 MONTHS before it was available on iTunes), NO PROMO! They decided to do something when the song was already falling on the radio (X Factor performance) but didn't help.
Now they just released the 3rd single, no promo (Nothing, like really nothing), no performances, no radio tour and not even an effort to make radio stations play it! At least its incresing on pop radio alone.
And she isn't the only act from that label to have a lack of promo after lead singles.
Now that they dropped the guy responsible for promotion and didn't announce a new one I don't whats gonna happen. They better put money on Avril.
Blond moment.
I hope it doesn't leak, as I want this to get the maximum sales it deserves.
