Lana Del Rey's videos keep getting better and better.
The 10-minute cinematic masterpiece features the "Born To Die" singer living out her American dream belonging to no one, but ironically belonging to everyone.
"Ride" is off Lana Del Rey's re-release Born To Die: The Paradise Edition, due out November 13.
Take 10 minutes out of your day and watch "Ride" up top. We promise you won't regret it.
Lana Del Rey has debuted her most involved video project yet with her chopper-happy, desert dreamscape, escapist music video for "Ride".
Having gone from 40s with "Born To Die" to 60s with "National Anthem", Del Rey comes up to the 80s with thrift store prom dresses, fringed jackets and flood of black curls that brings to mind Cher's "Turn Back Time" era. The song itself has elements of Stevie Nicks.
Especially for a monologue that is quite long for a music video, her words, whether written by her or not, are incredibly moving. Truly, the video is stunning from every angle: the song, the monologue, the visuals, the bikes. Mandler's work perfectly captured the essence of the song and the singer and masterfully slips in elements of fantasy.