Don't worry bout iTunes Rihanna has FIFA coming up in 6days which could reach like 10M+ viewers in the US and even more WW.After that she should announce and release the video by Oct22 other boost
then there XFactor US/UK&EMA&AMA.She better giving this song longevity then quick success then falls down
Let's not act like WFL was a successful in just 1week
I'm thinking her label decided to not release the biggest hit of the album now and keep it for later to have a long successful era
