she's already doing great in her home market the UK. But Im concerned about the US. I think some want her to fail there because of the hype. Plus all this rivalry thing with other stars like Rihanna is not good. She's actually a Rihanna fan so its silly really.
Also, artists need to grow and find their own groove. Rihanna wasnt instantly huge and took a while to start having consistent hits. It can take years. One special song can make all the difference.