It will get successful when people actually find out it came out

I mean, if you want to comeback after 6 years and you don't do a single performance, no banner, nothing - you can't expect people buying your song.

Radio adds are important....but radios will not play it that much when they see that the song is unknown and no one in general public knows/cares about it. At this point it seems to me that Nelly just wants to release the music for her true fans and doesn't care about the success that much.
Interscope

Y U NO GIVE BIG HOOPS A PROMO?