Member Since: 3/30/2009
Posts: 79,408
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Britney undergoing extensive media training for X Factor
Quote:
Originally posted by Billboard
Recently, reports surfaced that the pop superstar was interested in joining the panel, but according to an insider, it was show creator Simon Cowell who made the initial approach. Spears is signed to Sony Music's RCA Records, which absorbed her original label Jive in 2011 and has exclusive music rights to "X Factor" artists.
As one of Sony's Music's marquee acts (33 million albums sold in the U.S. and counting), Spears brings legitimacy as a successful recording artist, something critics of "X Factor" say was missing in last year's competition, as well as a level of unpredictability and drama that also was largely absent from the Fox show when Nicole Scherzinger and Paula Abdul were judges.
During a conference call with reporters in February, Cowell would not confirm that talks had begun with Spears, but did hint that "there's going to be a lot of twists and turns over the next few weeks and a lot of things we're going to announce."
To prepare for the seat alongside judges Cowell and Epic Records chairman L.A. Reid, Spears is undergoing extensive media training.
Another high-ranking show exec recently told THR that the perfect candidate would be someone based in Los Angeles who not only has music business success and credentials, but is perhaps a parent and wants to spend time with his or her kids. Clearly, Spears fits the bill.
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I hope they program her right this time.
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