Honestly, I don't feel like it was even genuinely there in the first place.
I feel like the internet jumped on her because music bloggers/forumgoers always want to project "the next big thing." So if the artist actually DOES hit it big, they can say "hey I was a fan first."
I'm not saying that she won't ever take off, because I honestly don't know. But right now she's basically the musical equivalent to Snakes on a Plane, minus the fleeting cultural relevance.
