The new box of Brahma, the Marquis of Sapucaí, promises to further intensify the competition for the invitation to the VIP area that boasts the largest number of celebrities from the carnival. In an announcement made on Tuesday (24), production of the event announced that the new space in the area that is being built at the Sambadrome will be lower than the previous one, comprising 200 people less.
This will be a thousand guests per night, which will occupy a space of three thousand square meters, divided into three floors. The new configuration is close to the first edition of the cabin, which brought together 800 people for 21 years.
Over time, the box was swelling and assembled up to 1,500 guests per night. With the demolition of the old space to expand the Sambadrome, Brahma took the new area to shrink also the guest list, with justification, to give more comfort to the VIPs who will attend the site.
"The reduction in the number of guests just looking to give more comfort to the guests. We want a space where the guest can see the Carnival in a unique way," said Jose Victor Oliva, promoter responsible for production.
Unlike previous years, in which a Brazilian muse was chosen to represent the cabin in 2012, Brahma decided to invest an international star. Pop star Jennifer Lopez is coming to Brazil for the first time as the main star of the VIP room of Rio's Carnival. Rumors in the market indicate that the cache of the actress and singer, whose Latin descent, has reached $ 2 million. Brahma did not confirm the value.
"The choice of Jennifer Lopez represents the moment in Brazil in the world. Everyone wants to come here, everyone looks at our country is Brazil at the apex. She never came here," said the marketing manager of the brewery, Peter Adamy .
Jennifer Lopez is to star alluding to the Carnival of propaganda that Brahma is the vehicle from next Thursday (26). The musical attractions of the box will be the singer Preta Gil, musician and DJ John Sapucahy Leandro Brazil.
The list of a thousand guests were not opened by Brahma, but should include MMA fighters, as the world champion Anderson Silva, and even the new Internet instant celebrity Luiza, who has returned from Canada. Despite 17 years of age Luiza complete before Carnival, prosecutors said the cabin.
"We do not want the filthy rich, but who is number one, which is the best at it. And we also have new idols emerged recently," said Oliva.
In addition to space for the VIPs, Brahma will also provide inputs to two thousand people who will occupy the bleachers located just above the cabin. The brewery also hides the game, but consumers will be drawn to attend the Carnival in Rio who is from the stands, however, will not have access to the VIP box.
http://diversao.terra.com.br/carnava...I19417,00.html
