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Celeb News: E!: Why Does Britney Spears Deserve a Tribute at the VMAs?
Member Since: 3/30/2009
Posts: 79,408
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E!: Why Does Britney Spears Deserve a Tribute at the VMAs?
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Originally posted by E!
Why are the VMAs giving Britney a tribute? I thought those kind of tributes were meant for the deceased. Britney is still alive, right? —Jamil Ahmed and Liz Hornak, via Facebook
Britney Spears' dancing may have devolved into a zombielike jumble of shuffles and feints, but I can confirm that the pop gnome herself is still alive, at least from the neck down. As for why exactly MTV has chosen Britney for a tribute—along with the late, great Amy Winehouse—I have the answer...
And that's this: The Video Music Awards are, first and foremost, a TV show. TV shows need ratings, and the kids who watch such shows really want to see a Britney tribute.
For example: On Twitter, the reactions to a Britney VMA tribute are largely more positive or neutral than negative, according to the social networking search-and-analysis outfit Topsy. The term "Britney VMA," for example, garners nearly a 40 percent positive response from the Twitterverse.
Plus, when you look at what the VMAs truly are all about, the choice makes perfect sense. She's credited with making more than 30 videos over the course of more than a decade, which is a lifetime in the pop entertainment business.
"Those video images are so ingrained on a very large chunk of pop culture and the population," points out Billboard's Keith Caulfield. "If this were the Grammys, or a lifetime achievement award, that would be different.
"If you ask anyone who grew up on MTV from 1998 forward, they would see Britney in the same way that Madonna was seen in the 1980s," Caulfield continues. "Britney was the female video-making star of that decade."
Producer Sean Garrett, who worked with Britney on her Blackout album and whose Rick Ross single "In da Box" is out on iTunes, says the tribute is almost overdue.
"A tribute doesn't mean you're retiring," he points out. "A tribute can mean, ‘Hey, you've done a lot for this culture.' You don't have to wait until someone is about to die or has been in the boondocks for 10 years.
"She's been through a lot and she's come out stronger, and that definitely warrants a tribute."
As for MTV itself, an executive producer of the VMAs recently told The Hollywood Reporter that the tribute is "about her videos, her dance and what she's done on the VMAs stage, because she's had some iconic performances and we want to tribute that."
Some iconic performances, yes. Not all, but some. That a good enough reason for you?
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****ing DECEASED @ the shade in the first paragraph (but it's from uk.eonline.com, after all.) Other than that, it's mostly positive.
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Banned
Member Since: 11/24/2009
Posts: 61,404
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The first sentence.

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Member Since: 3/9/2011
Posts: 11,102
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Quote:
"If you ask anyone who grew up on MTV from 1998 forward, they would see Britney in the same way that Madonna was seen in the 1980s," Caulfield continues. "Britney was the female video-making star of that decade."
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 No lies in here.  except for the 1st sentence.
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Member Since: 3/30/2009
Posts: 79,408
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Quote:
Originally posted by Haus_of_Nicole
The first sentence.

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Even I laughed, Nicole. 
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Member Since: 8/23/2011
Posts: 11,596
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Things are gonna get messy 
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Member Since: 10/18/2003
Posts: 3,119
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How they dare compare her to madonna?
Madonna brought innivatiojn and female empowerment in her videos , when britney gonna do it? 
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Banned
Member Since: 8/25/2011
Posts: 155
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Quote:
Originally posted by Haus_of_Nicole
The first sentence.

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I am dying from that gif.
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Member Since: 3/30/2009
Posts: 79,408
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Quote:
Originally posted by Mystic Boy
How they dare compare her to madonna?
Madonna brought innivatiojn and female empowerment in her videos , when britney gonna do it? 
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Ummm, she brought what? 
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Member Since: 6/1/2010
Posts: 65,177
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"Britney Spears' dancing may have devolved into a zombielike jumble of shuffles and feints,"
Sounds like something I would say. 
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Member Since: 3/9/2011
Posts: 11,102
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Quote:
Originally posted by Mystic Boy
How they dare compare her to madonna?
Madonna brought innivatiojn and female empowerment in her videos , when britney gonna do it? 
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Death!!!

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ATRL Contributor
Member Since: 10/3/2010
Posts: 12,334
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That first sentence...

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Member Since: 2/26/2006
Posts: 62,897
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Quote:
"If you ask anyone who grew up on MTV from 1998 forward, they would see Britney in the same way that Madonna was seen in the 1980s," Caulfield continues. "Britney was the female video-making star of that decade."
Producer Sean Garrett, who worked with Britney on her Blackout album and whose Rick Ross single "In da Box" is out on iTunes, says the tribute is almost overdue.
"A tribute doesn't mean you're retiring," he points out. "A tribute can mean, ‘Hey, you've done a lot for this culture.' You don't have to wait until someone is about to die or has been in the boondocks for 10 years.
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ATRL Senior Member
Member Since: 6/23/2008
Posts: 14,330
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Those Brits hate Brit so much. They went for the jugular with that intro.
I think MTV are quite pleased with their decision to give Britney the Vanguard. The award serves two purposes. Not only can it be counted as back payment for years of VMA snubbing, it can also serve as an excuse to ignore Britney in years to come.
"We don't really have to give Britney a Best Pop Vid nomination, do we? I mean, we've already given her our highest honor."
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Member Since: 2/2/2010
Posts: 503
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Why did it take brit to have a meltdown for her to even win her first vma? Such an important video impact she made, suuuurrreeeeee.........
anyhoo gaga with 13 in 3 years and Beyonce with 12. 14 if you count dc. Can't wait for their tributes.
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Member Since: 1/27/2006
Posts: 51,546
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Quote:
Originally posted by carameldelight
Why did it take brit to have a meltdown for her to even win her first vma? Such an important video impact she made, suuuurrreeeeee.........
anyhoo gaga with 13 in 3 years and Beyonce with 12. 14 if you count dc. Can't wait for their tributes.
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It isn't about wins, obviously. But you're probably about 13 years old.
Good article. 
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Member Since: 6/15/2011
Posts: 41,028
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Quote:
Originally posted by carameldelight
Why did it take brit to have a meltdown for her to even win her first vma? Such an important video impact she made, suuuurrreeeeee.........
anyhoo gaga with 13 in 3 years and Beyonce with 12. 14 if you count dc. Can't wait for their tributes.
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Were you even born when she started? 
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Member Since: 2/2/2010
Posts: 503
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death @ yall coming at my age because I clocked Britney's tea.. and no I'm not 13 thanks, probaby older than most of you. muah...
and wtf does age have to do wtih Brit winning her first vma 10 years later and winning for one of her weakest videos ever? mad? ok...
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Member Since: 6/10/2009
Posts: 10,622
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Quote:
Originally posted by carameldelight
death @ yall coming at my age because I clocked Britney's tea.. and no I'm not 13 thanks, probaby older than most of you. muah...
and wtf does age have to do wtih Brit winning her first vma 10 years later and winning for one of her weakest videos ever? mad? ok...
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You sound UPSET
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Member Since: 5/28/2010
Posts: 29,225
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Because Britney is a pop icon 
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ATRL Moderator
Member Since: 11/1/2010
Posts: 26,750
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Quote:
Originally posted by carameldelight
death @ yall coming at my age because I clocked Britney's tea.. and no I'm not 13 thanks, probaby older than most of you. muah...
and wtf does age have to do wtih Brit winning her first vma 10 years later and winning for one of her weakest videos ever? mad? ok...
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I doubt you're older than me.
You didn't clock, anything, boo. Sorry, please try again.
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