Billboard: Spears' tribute to be unique and different
Quote:
"Britney will be at the show and we'll be paying tribute to her," VMA executive producer Amy Doyle told Billboard.com, confirming speculation that has grown since a Spears promo for the show began airing.
"She was having an incredible year and she is so beloved by the MTV audience that we started to think what could we do that would be a different experience (from years past)," said Doyle, the executive vice president of Music and Talent for MTV. "Obviously everything from her choreography to her fashion to her videos will be (covered). We said 'let's challenge ourselves to do something unique'."
They should really open the show with it.
I know it's weird because no one ever gives a lifetime achievement award at the beginning, but something this epic has to open the show.
Though I didn't catch the reason why they're giving her a tribute. She's not even 30 yet or retiring (or is she? ). Who were the previous artists who got a VMA tribute? I only know MJ from 2009.
). Who were the previous artists who got a VMA tribute? I only know MJ from 2009.