I think Avril does it all the time if Im honest. Somehow she re-creates her hype though. Like Let Go hype was awesome, she released UMS straight afterwards, great move, record sells millions again, she shoulda kept going... instead she takes a break, everyone thinks she quits music. Then Girlfriend comes out, she's hyped up and she releases 3 ****** singles after GF and now everyone thinks she's dead again. She will re-create her hype once again, and will sell millions of records once again
