No, she ruined herself, bad single choice i think interscope gave her the liberty to do and release whatever she wanted to and well see how it worked, her problem is that she is surrounded with people who will say "yes, gaga this is awesome omg its beautiful pure art" just to not hurt her feelings, that's ruinning her also her fans are getting over her and growing up and moving on.
I dont think this was her time to do the superbowl it was Rihanna's the gp doesn't know any big hit song by her in 5 years :/ but oh well....
Yes they are by giving her FREEDOM. She's doing everything as she pleases and it's ruining the career that they and her built and the damage is faster than the rise...