Member Since: 12/25/2003
Posts: 13,870
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How much labels invest in new artists
Quote:
Labels typical investment in a major new signing
ADVANCES US $50,000 350,000
RECORDING COSTS US $150,000 - 500,000
VIDEO PRODUCTION US $25,000 300,000
TOUR SUPPORT US $50,000 150,000
MARKETING AND PROMOTION US $200,000 700,000
TOTAL US $475,000 2,000,000
U S $4.5 billion global investment in A&R and marketing in 2015
U S $0.5 $2 MILLION the typical cost of breaking a worldwide-signed artist in a major market such as US and UK
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http://investinginmusic.ifpi.org/
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