- Lemonade & ANTI are the #1 & #2 best-selling female albums released in 2016 (US + WW) despite minimal promo since album release (BET Awards, VMAs & CMAs for Bey / BRIT Awards, BBMAs & VMAs for Rih). No discounts.

- Work went #1 before the video, stayed 9 weeks at #1 w/o any promo (or discounts) in the US.

- Needed Me stayed T10 for 16 weeks w/o any promo until the VMAs (when the song had already peaked). The video was approaching 100M views when it was age-restriced. 1M+ sold US. No discounts.

- Formation, Sorry & Hold Up all sold 500k+ in the US despite not being promoted until the VMAs. All went T15. Sorry is Platinum.

- LOTB is currently #33 & #316 on iTunes w/o any promo, video or discount. It's the 4th single from a 10 months old album and has already sold 220k+ in the US.

....Are Rihanna & Beyoncé the only pop girls who don't need heavy promo / discounts to be successful, in 2016?

Originally posted by 50thStateofMind Adele and Taylor wouldn't need it, but I see your point.

Originally posted by jacklovesyou1 Not being shady but didn't Bey have a whole tv block to show her album? idk if I'm wrong though so sorry in advance.

Originally posted by Materialboy215 Beyoncé did promo tho LOL The hr long HBO Lemonade movie Bet Awards, CMAs and The VMAs where she performed for 15 mins is all considered "promo" sis LOL

Three promo slots in 7 months. That's nothing compared to the amount of promo other pop girls (sans Rihanna) are doing.