When an international pop star puts out a new track—especially if it’s the first to hit the airwaves in a while—it usually draws glittering attention. Radio stations and streaming platforms, deeply interested in catering to huge fanbases, tend to hype new hits with flashy promotions and spots on featured playlists.
This wasn’t the case for “Rise,” Katy Perry’s latest single.
The only reason this failed on spotify was already revealed. Spotify execs are being petty with those who get Apple deals/exclusives so they sabotaged Katy because of her AM deal.