1. Cold Water (+1) (1,285,173) *4 days at #1* 2. One Dance (-1) (1,228,202) *Spent 103 days at #1*
3. Closer (1,083,972) *Breaks streak of 2 new peaks in a row* *Currently at peak*
4. Too Good (915,371)
5. Needed Me (871,848)
6. Heathens (832,856) *Reached a new peak yesterday* *Currently at peak* 7. This Is What You Came For (+2) (773,632)
8. Ride (+2) (772,919) 9. Broccoli (-1) (766,922) *Matched peak yesterday*
10. Controlla (-3) (763,991)
11. Don't Let Me Down (709,491)
12. Treat You Better (651,877)
13. CAN'T STOP THE FEELING! (+2) (592,630)
14. Don't Mind (-1) (591,119)
15. Into You (+1) (588,604)
16. Cheap Thrills (-2) (586,418)
17. Work From Home (562,793)
18. Send My Love (To Your New Lover) (+1) (560,705) 19. We Don't Talk Anymore (+1) (535,787) *Matches peak*
20. Panda (-2) (521,808)
21. Never Be Like You (+1) (516,394)
22. i hate u, i love u (+1) (503,856) 23. All In My Head (Flex) (+3) (492,044) *New peak*
24. Tiimmy Turner (-3) (486,771)
25. Gold (484,692)
26. Kill Em With Kindness (+1) (461,551)
27. For Free (-3) (460,045)
28. Capsize (438,477) 29. Hymn For The Weekend (SeeB Remix) (435,424) *Matches peak*
30. Say It [Flume] (+3) (427,950)
31. Please Don't Go (+5) (409,276)
32. Pop Style (-3) (407,532)
33. Chill Bill (-1) (406,053) *Matched peak yesterday*
34. Low Life (-4) (394,364)
35. Middle (-1) (393,877) 36. You & Me (+7) (384,896) *New peak*
37. Light It Up (384,461)
38. Close (+1) (380,531) 39. Sucker For Pain (+6) (376,119) *New peak (2 in a row)* *1st day in the top 50 was yesterday*
40. Really Really (-5) (374,544)
41. I Took A Pill In Ibiza (-1) (367,174)
42. Work (-4) (366,258)
43. The Ocean (+3) (364,368) 44. Once In A While (+6) (363,511)
45. Final Song (+2) (362,556)
46. Never Forget You (-2) (358,711)
47. Toothbrush (+1) (351,672) 48. Jumpman (-6) (343,317)
49. Wicked (-8) (341,198)
50. No Problem (-1) (338,916)
Dropouts
None
Total plays of the Top 10:
9,294,886 (+870,334 from yesterday)
Total plays of the Top 50:
27,372,656 (+2,485,087 from yesterday)
Total plays of the Top 100:
40,080,307 (+3,491,069 from yesterday)
Total plays of the Top 200:
54,322,073 (+4,678,011 from yesterday)
Songs above 100,000 plays:
200+
Songs above 200,000 plays:
103 (+12 from yesterday)
1. Cold Water (1,303,196) *5 days at #1*
2. One Dance (1,254,330)
3. Closer (1,172,298) *Currently at peak*
4. Too Good (994,934)
5. Needed Me (879,747)
6. Heathens (855,367) *Currently at peak*
7. This Is What You Came For (786,000) 8. Broccoli (+1) (777,435) *Matches peak* 9. Ride (-1) (776,914)
10. Controlla (774,419)
11. Don't Let Me Down (726,978)
12. Treat You Better (673,046) 13. Into You (+2) (604,325) *Matches peak*
14. CAN'T STOP THE FEELING! (-1) (599,709)
15. Cheap Thrills (+1) (593,559)
16. Don't Mind (-2) (589,091)
17. Send My Love (To Your New Lover) (+1) (569,840)
18. Work From Home (566,447)
19. We Don't Talk Anymore (554,927) *Currently at peak*
20. Panda (525,699)
21. Never Be Like You (525,462)
22. i hate u, i love u (508,561)
23. All In My Head (Flex) (497,002) *Currently at peak*
24. Gold (+1) (494,631)
25. Tiimmy Turner (-1) (492,774)
26. Kill Em With Kindness (469,013)
27. For Free (461,266)
28. Capsize (450,466)
29. Hymn For The Weekend (SeeB Remix) (439,875)
30. Say It [Flume] (437,379)
31. Please Don't Go (421,116)
32. Chill Bill (+1) (411,850) *Matches peak*
33. Pop Style (-1) (411,811) 34. Sucker For Pain (+5) (411,321) *New peak (3 in a row)*
35. Low Life (-1) (398,257)
36. You & Me (397,788) *Reached a new peak yesterday* *Currently at peak*
37. Middle (-2) (396,894)
38. Light It Up (-1) (389,578)
39. Close (-1) (380,888)
40. Really Really (377,786)
41. The Ocean (+2) (374,587)
42. I Took A Pill In Ibiza (-1) (373,290)
43. Work (-1) (372,658)
44. Final Song (+1) (372,053)
45. Once In A While (-1) (371,170)
46. Toothbrush (+1) (359,371)
47. Wicked (+2) (347,250)
48. Jumpman (343,552)
49. No Problem (+1) (342,782) 50. Hailee Steinfeld & Grey f/Zedd - Starving (+1) (342,229) *New peak* *1st day in the top 50*
Dropouts 62. Never Forget You (-16) (288,604)
Total plays of the Top 10:
9,574,640 (+279,754 from yesterday)
Total plays of the Top 50:
27,950,921 (+578,265 from yesterday)
Total plays of the Top 100:
40,859,357 (+779,050 from yesterday)
Total plays of the Top 200:
55,424,099 (+1,102,026 from yesterday)
Songs above 100,000 plays:
200+
Songs above 200,000 plays:
104 (+1 from yesterday)
Note that ALL dates discussed are the dates of the UPDATES, not the dates of the data collection for those updates. Remember, a Sunday chart has Spotify data from that Saturday, a Monday update has data from Sunday, etc.
Overview
Spotify activity marginally increased in July, despite the lack of major releases during the month (only two new releases spawned top 50 Spotify hits; ScHoolboy Q's Blank Face LP and Gucci Mane's Everybody Looking) and it traditionally featuring lower levels of music consumption than most others. Streams of the most popular songs decreased for the second consecutive month, although this month's decreases were slightly smaller in magnitude than June's. Taken out of context, these decreases may seem somewhat alarming. Since May, for example, the average total plays of the top 10 has fallen by 17.7%, and the number of days where the top 10 accumulates 10M+ plays has plummeted from 25 in May to just 1 in July. However, the sum of the total plays of the top 200 increased by 2.1% last month, and the average number of songs reaching 200K plays every day eclipsed 100 for the first time. Additionally, July logged 3 days when the top 200 recorded less than 50M plays, unchanged from June. July did not feature any days where the #200 song had less than 100K plays, and the last day when this occurred was May 16. This trend of decreases at the top contrasting with increases overall is unsustainable, but it is nevertheless fascinating to observe.
The weekly trends we've been seeing the whole year have not abated. Saturday charts continue to feature significantly more activity than any other weekday, while Monday charts continue to feature significantly less. It is worth noting that Sunday updates have been roughly as active as Thursday updates, with Wednesday and Tuesday updates slightly less active than those. Spotify's playlists (both in-house playlists and those curated by record labels) continue to grow in popularity and influence; Today's Top Hits, the most popular of them all, is approaching 10 million followers, and that number does not take into consideration users that discover music via the playlist but do not elect to follow it. Looking forward to later this month, watch for the Spotify performance of Florida Georgia Line's upcoming Dig Your Roots. They are the first major country act to release an album following the streaming service's explosive growth this spring, and the lead single, H.O.L.Y., has far outperformed every other recent country single on on-demand streaming services. It will be intriguing to see whether the album can bring an influx of country listeners to Spotify, or whether H.O.L.Y.'s relative success is simply an anomaly.
Data
Average total plays of the top 10:
8,812,832 (-865,547 [-8.9%] from June)
Range: 14,039,049 (+3,108,182 from June)
Standard deviation: 3,032,251 (-988,309 from June)
Average number of songs above 200,000 plays:
103 (+6 from June)
Days at or above 100: 23 (+13 from June)
Days at or above 90: 31 (+4 from June)
Days at or above 80: 31 (+1 from June)
Days between 70 and 80: 0 (= from June)
Number of days where the entire top 200 was above 100,000 plays:
31 (100%) (= from June)
#1's:
Drake - One Dance f/Wizkid & Kyla (July 1 - July 27, July 31)
Major Lazer - Cold Water f/Justin Bieber & MØ (July 28 - July 30)
Sum of all total plays of the top 10 values:
273,197,793 (-17,153,566 [-5.9%] from June)
Sum of all total plays of the top 50 values:
827,400,543 (+107,913 [+0.0%] from June)
Sum of all total plays of the top 100 values:
1,223,581,799 (+17,602,146 [+1.5%] from June)
Sum of all total plays of the top 200 values:
1,669,425,954 (+33,902,965 [+2.1%] from June)
1. Cold Water (1,342,854) *6 days at #1*
2. One Dance (1,311,204)
3. Closer (1,250,697) *Currently at peak*
4. Too Good (1,084,962)
5. Needed Me (895,878)
6. Heathens (890,230) *Currently at peak* 7. Controlla (+3) (817,343) 8. This Is What You Came For (-1) (804,204)
9. Ride (797,319) 10. Broccoli (-2) (791,250) *Matched peak yesterday*
11. Don't Let Me Down (748,353)
12. Treat You Better (695,774)
13. Into You (632,032) *Currently at peak*
14. Cheap Thrills (+1) (608,162)
15. CAN'T STOP THE FEELING! (-1) (607,875)
16. Don't Mind (596,655) 17. We Don't Talk Anymore (+2) (593,853) *New peak*
18. Send My Love (To Your New Lover) (-1) (581,874)
19. Work From Home (-1) (577,613)
20. Never Be Like You (+1) (534,502)
21. Gold (+3) (524,853)
22. i hate u, i love u (523,222)
23. Panda (-3) (519,984)
24. All In My Head (Flex) (-1) (517,162)
25. Tiimmy Turner (492,334)
26. Kill Em With Kindness (484,625)
27. Capsize (+1) (472,971)
28. Hymn For The Weekend (SeeB Remix) (+1) (467,635)
29. Say It [Flume] (+1) (462,835)
30. For Free (-3) (457,270)
31. Please Don't Go (434,587)
32. Pop Style (+1) (432,553) 33. Sucker For Pain (+1) (429,260) *New peak (4 in a row)*
34. You & Me (+2) (416,725) *New peak*
35. Chill Bill (-3) (416,044) *Matched peak yesterday*
36. Low Life (-1) (406,594)
37. Middle (405,384)
38. Light It Up (402,470) 39. Starving (+11) (400,523) *New peak (2 in a row)* *1st day in the top 50 was yesterday*
40. Final Song (+4) (398,316)
41. The Ocean (389,828)
42. Close (-3) (386,840)
43. Really Really (-3) (384,196)
44. Once In A While (+1) (374,589)
45. Work (-2) (372,300)
46. I Took A Pill In Ibiza (-4) (371,390)
47. Toothbrush (-1) (366,113)
48. Jumpman (353,501) 49. Cheat Codes & Dante Klein - Let Me Hold You (Turn Me On) (+4) (348,286) *New peak* *1st day in the top 50*
50. Wicked (-3) (347,807)
Dropouts
52. No Problem (-3) (342,264)
Total plays of the Top 10:
9,985,941 (+411,301 from yesterday)
Total plays of the Top 50:
28,922,831 (+971,910 from yesterday)
Total plays of the Top 100:
42,200,333 (+1,340,976 from yesterday)
Total plays of the Top 200:
57,007,861 (+1,583,762 from yesterday)
Songs above 100,000 plays:
200+
Songs above 200,000 plays:
106 (+2 from yesterday)