Katy's 'Rise' is the anthem for NBC's Olympic Coverage
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STAMFORD, Conn. – July 14, 2016 – “Rise,” a new song composed and recorded by Katy Perry, will be used by NBC Olympics as an anthem leading up to and throughout the 2016 Rio Olympics, both parties announced today. “Rise” is available now exclusively for streaming at http://smarturl.it/KPriseAM and for download at http://smarturl.it/KPrise
“Rise” will be used by NBC Olympics’ production team at strategic times during its 6,755 hours of Rio programming, including within NBC’s primetime coverage on Friday, August 5, the night of the Opening Ceremony.