Snapchat is putting ads where your friends are.
The messaging app is updating its ad product, and it said ads will start to appear between messages from friends for the first time. Initial launch partners include Hollister, P&G, Verizon, and Warner Brothers, according to Snapchat. So far, ads have only appeared in the media section of Snapchat, which has been adamant about not flooding the app with commercial intrusions.
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