I'd like to know why the video is out before the radio airplay date. This I find baffling.
I think this can do well but Zayn needs to be seen. As far as the public is concerned he has disappeared until May 10th, which was not a good day.
I think this will do well depending on the promotion. According to sources he has a few things coming up which is good.
He's got the remix -
http://thissongissick.com/post/white...-i-would-remix
The video is OK but there is a time and place for his super hero nonsense. What does Robbie Reyes have to do with the song?
UK radio have been playing it since it premiered, and it received no promo and the video came too late.
They just need to forget about shifting the album and focus on getting Zayn out there performing and building some semblance of a brand. his team have done a terrible job and need to be fired.