Many straight guys call their girlfriends "mama" i dont see the difference

the discrimination in here must cease at once

I've never ever ever heard of this being used in a serious context?

Especially not in a normal loving relationship, I've only ever seen it in either a jokingly way or a purely sexual way - not as a serious term of endearment.

Sexually i guess it could be hot, but not in a loving way - that's just creepy.

It really depends on the context.

no, whatever makes them happy and works for them.

No!

it's kinda creepy but there are some instances where it's semi-decent sounding

Yes, I hate it and its lowkey disgusting

First time I hear of this

Ya'll are so prudish.

Its a thing in southern culture

No. It's no weirder than calling someone baby.