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Originally posted by Sabbath
Coffee everywhere is better than Starbucks and that never stopped them.
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They aren't always super successful, though. Starbucks flopped in Australia...
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Starbucks also announced in July 2008 that it would close 61 of its 84 stores in Australia in the following month. Nick Wailes, an expert in strategic management of the University of Sydney, commented that "Starbucks failed to truly understand Australia's cafe culture." In May 2014 Starbucks announced ongoing losses in the Australian market, which resulted in the remaining stores being sold to the Withers Group.
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I can't imagine Starbucks securing much of the Italian coffee market either.
