"Look at it another way, and it's proof Rihanna is more popular and vital than ever: over 1.47 million copies of ANTI were downloaded in under a day, and it topped the charts in 68 countries. What's the real story?
Micah Singleton: Would it surprise you if I said it's complicated? Let's start with that 1.47 million figure, which is flashy but misleading. Rihanna didn't sell 1.47 million copies in 15 hours: she gave them away as part of a deal with Samsung, which helped promote ANTI and is sponsoring Rihanna's upcoming world tour. Billboard doesn't count free promotions in its calculations, so all of the copies were struck from that record. If ANTI were released on a Friday instead of a Wednesday, it probably wouldn't have mattered — she would've sold enough post-giveaway copies during the tracking week to reach No. 1. "