I doubt Beyoncé would go the same route she did with BEYONCE, her team said they wouldnt surprise release again. However like someone else said she could do what J.Cole dos and simply announce that the album is coming on "xyz" day go and get it then. Wouldn't be a surprise release just a surprise announcement. That's the only thing I could see her doing in regards to a surprise anything. Otherwise she's gonna think of something innovative to catapult this campaign.
A second surprise release would be very unoriginal and boring
Just like your faves boring and unoriginal Traditional releases...
She's not releasing the album yet. I'm sure she's about to drop something, but I don't think it's the album. I know she said she wouldn't do the surprise release again, but none of the recent surprise releases have been nearly as exciting as hers would be again.