Cigarettes & alcohol in music videos a 'health hazard'
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Cigarettes and alcohol in music videos a 'health hazard' for teens: BMJ study
A study of how often teens were exposed to booze and tobacco in popular music videos has caused some to question whether companies are paying for their products to appear alongside influential musicians.
The research published in the British Medical Journal this month found Trumpets by Jason Derulo and Blurred Lines by Robin Thicke delivered some of the highest number of smoking impressions last year. Timber by Pitbull, and Drunk in Love by Beyonce, included the most alcohol content.
The researchers from the University of Nottingham examined music videos in Britain's top 40 chart during a three-month period between late 2013 and early 2014. They found that 32 of the top 40 music videos contained 821 10-second intervals, of which 47 included tobacco content and 233 included alcohol content. Electronic cigarettes appeared in six intervals.
They said music videos were largely unregulated, making them a potentially good target for companies wanting to spruik products. While films are age classified in most countries, and television content is subject to controls on what is broadcast during periods when children are likely to be watching, music videos are subject to none of these restraints.
The researchers called for more discussion about whether music videos should include anti-smoking or anti-alcohol messages before they play, but said it would be better if video makers and producers avoided smoking and alcohol references.
I'm interested in hearing what anybody has to say on this matter. Do you believe that this is an issue? Is it something you think needs to be more regulated or avoided altogether? How much do you actually believe an individual could be influenced to begin using such products after exposure to them in music videos? Chances are they already have been exposed to it numerous times, likely before their very eyes.
I dont understand how anyone could be negatively influenced by a song/mv. That's like me watching TiK ToK and wanting to drink beer, wake up in a bath, steal speakers off of children... It's a reach IMO.
I dont understand how anyone could be negatively influenced by a song/mv. That's like me watching TiK ToK and wanting to drink beer, wake up in a bath, steal speakers off of children... It's a reach IMO.
or watching Born This Way and wanting to give birth to a new race on G.O.A.T.
Kids are impressionable. Having said that, no thank you. The parents should keep their own children from watching an artist's content if they fear of exposure. It is their responsibility to check out what their children are into/interested in immersing themselves in.