"Hello" fell below 200 million on Kworb's AI today for the first time since November 20. So it stayed at or above 200 million for 59 (consecutive) days. Due to the big jump from 20 to 21 November (190.249 to 203.304). Christmas started impacting AC radio on 09 November, or 12 days earlier, but that would've only added 6-7 million impressions. Also, Christmas didn't start impacting Hot AC until 22 November, and it was longer than that before Christmas hit Urban AC.
So its doubtful Adele would've reached 200 million on AI any sooner, but she'd have been around 197 on 20 November instead of 190.4 -- closer but not quite up to 200 million. I still think Adele could've climbed to 235 million on AI had the Christmas effect not hit AC (and later Hot AC and Urban AC) when she was at her peak overall at Top 40.
AS+R AUDIENCE CHART AND TOTALS
Die A Happy Man (73.552, -0.028) still leads #2 (68.654) by 4.9 million impressions (it gained just over 600k today), significant lead, but #4 (64.539) gained over 1.5 million today. #3 & #6 are losing. #5 is gaining, but not as fast as #4.
On PUBLISHED AUDIENCE, DAHM (62.880, +0.017) leads #2 by just under 4.7 million. Still a solid lead, but #4 gained 1.3 million today.
smh
