Quote:
Originally posted by abrahamjmr
It's proven it works when it comes to selling albums. There was not a big time gap between Hello and 25, hence why people didn't lose the excitement for the album.
She releases the first single premiering the music video at the same time and uploading the song on Spotify. Two days later she announces the date of the album release, which should be a month later and she embarks on a promotional campaign through a few stations in the US, UK, France and Germany. She can do a few interviews or an special outside the US and that would help her gain her fans abroad again.
Two days before the album release she announces a worldwide tour.
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So...
January announcement at the PCAs
February release
March album release as there are no shows (optimism regarding promotion

)
Attend BBMAs for 2nd single.
Hopefully the album hits #1 and they can honor her the way they should have before 25 first sales week numbers.