she never really cared for the song and gave very very very little promo. i don't think she really cares about her singles anymore, i think she's more focused on the album itself.
Barely any promotion and she waited too long. Not to mention Tidal exclusive music video. It's one of her best Pop songs and it shouldve been the lead single. It's also one of the best on the Pinkprint and I'm not someone that usually likes Pop music from Nicki..
That type of song doesn't fit what people want from her. After both her serious songs (PNP, BOL) and dancepop songs (TNISY) all flopped in the past year, it's clear what people like from her... urban bops (Anaconda, Only, Truffle Butter).