Lorde is 18 and she has a long time before she becomes too old for radio, lol. I genuinely believe that she won't be a typical indie fad who gets forgotten after one album. I mean Lorde already proved that she's way above those awful tumblr twats and she's very versatile. Hopefully I'm not wrong.
Every pop star tries to be "SMEXI and unexpected!", even Lorde's half doing it in her new video. Demi's just doing it in a really dull & recyclable way.