Since it first launched in 2008, Gwyneth Paltrow’s lifestyle website Goop has been baffling and delighting readers in equal measure with its eccentric advice.
The 42-year-old actress uses the platform to give loyal fans tips on how to emulate her healthy lifestyle. But a recent post might just give even the most ardent followers pause for thought.
A post titled ‘The Secrets of the Pelvic Floor’ urges readers to urinate in the shower in order to strengthen their pelvic floor muscles.
It says: “Try peeing in the shower squatting down. When you squat to pee as opposed to sitting straight up on the toilet, you automatically engage your pelvic floor and it naturally strengthens and tones.
“Because your urethra is pointed straight down in this position all you have to do is relax for urine to flow out easily- as opposed to sitting up straight and having to strain to empty your bladder.”