Tech: Spotify hits 20M premium users; 75M users overall

iamvladd

Quote:

What a difference a year makes! At the end of May 2014, we reached 10 million paying subscribers and 40 million active users. Today, we have reached more than 20 million subscribers and more than 75 million active users. 10 million subscribers in our first five and a half years – and another 10 million subscribers in just a single year! That’s an average of one new subscriber every three seconds over the last year. Wow.

We have now paid more than $3 billion USD in royalties, including more than $300 million in the first three months of 2015 alone. But looking back to the same period last year, Spotify has effectively doubled its then 10 million paying subscriber base and 40 million active users.

Spotify has closed a massive new round of funding from a wide range of global investors who are betting it can fend off a new threat from Apple. The music-streaming company closed a $526 million round of funding valuing it at $8.53 billion, said a person familiar with the matter. The financing, which The Wall Street Journal first reported on in April, closed on Tuesday.

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The last reported numbers from January 2015 had them at 15M subscribers, 60M active users.

J a y

TheSoneNavy

Starstruck.

I feel like Apple Music will pass them in no time

iHype.

I assume the $0.99 package accelerated this, but.

I did some adding and Streaming era could really outdo Digital era and pose like the old times for albums.

Ed Sheeran's 'X' has hit 1M albums in SEA (Streaming Equivalent Albums). This is with Spotify having 75M users; only 1% of the global population.

On-Demand Streaming will obvs get to a point when 5% or 10% of the global population has it. So that means 5x and 10x more streams than currently. Which means albums could do 5M or 10M in SEA.

If it actually gets to the point where the top albums in general are doing 5M and 10M like the old times pre-digital, and not just 1-2 artists then Streaming really brought back the music industry.

Princedele21

Grumpy Gills

Oh ok

enxe

UnusualBoy

Queen of Streaming

Royal Culture

Perfect timing, too

popmagic

Too bad Apple will get 50 million people to pay for their service in less than a year.

Artemisia

Maybe they should consider limiting the free desktop app experience further, to further incentivize subscribing and convince labels to put their music on it.

Komet blu

Tropez

Quote:

Originally posted by iHype.

I assume the $0.99 package accelerated this, but.

I did some adding and Streaming era could really outdo Digital era and pose like the old times for albums.

Ed Sheeran's 'X' has hit 1M albums in SEA (Streaming Equivalent Albums). This is with Spotify having 75M users; only 1% of the global population.

On-Demand Streaming will obvs get to a point when 5% or 10% of the global population has it. So that means 5x and 10x more streams than currently. Which means albums could do 5M or 10M in SEA.

If it actually gets to the point where the top albums in general are doing 5M and 10M like the old times pre-digital, and not just 1-2 artists then Streaming really brought back the music industry.

Billboard will likely adjust it further. Because as more people get into streaming, we'll see songs going over 100 million more often and albums with 10s of millions streams will makie things inflated.

Raava

I wonder how long it will take to Apple Music overcome them

Almighty Gaga

Quote:

And, more people listening on Spotify means more payouts to the creators of the music you love. As we grow, the amount of royalties we pay out to artists, songwriters and rights holders continues to climb faster than ever.

This is low-key shady

Artemisia

Quote:

Originally posted by Tropez

Billboard will likely adjust it further. Because as more people get into streaming, we'll see songs going over 100 million more often and albums with 10s of millions streams will makie things inflated.

Why would it be inflated? If that many people are listening to it then there's no need for adjustment. Adjustment of certification, maybe, but not of the formula for converting streams to track downloads and album sales.

iHype.

Quote:

Originally posted by Tropez

Billboard will likely adjust it further. Because as more people get into streaming, we'll see songs going over 100 million more often and albums with 10s of millions streams will makie things inflated.

Nah, the 1,500 streams = 1 album is based on the Streaming payout. 1,500 streams is equivalent to the pay of 1 album bought. The only way Billboard is changing the SEA is if the pay rates change. And good thing is, pay rates are only gonna go up. Labels would not let Streaming lower pay rates, or they'd threaten to remove their entire catalogue.

If anything 1,000 streams could equal 1 album in a few years, or 750 streams. I think they'll try to stay with the current rate, but we'll see. These are WW #'s too. It's not like albums will be doing 10M in US for a long long time if that ever happens again.

♚ PRiNCE HiGH ♚

DevonDreams

happy to be apart of that 20M