Nicki Minaj released two videos on Tidal that should've been on video.
FM wasn't a single so I was fine with that
BUT she released TNISY on Tidal. Why would she let a potential hit flop. I honestly think if she released it on vevo first the song could be a top ten hit. Is Jay-Z telling her to release it on tidal to get tidal more money....
What y'all not understanding is that when it does go on VEVO (especially FM if it ever does) it will gain a lot of streams. A lot of people aren't even going to know the TNISY video is out because no one really uses TIDAL.
The good thing is that the FM video is not on Youtube so no unofficial video is taking the streams away.
It can hurt her career. The GP ain't as foolish as Jay-Z and friends think they are.
IF the GP stops supporting these artists she won't have sales/support and you saw what happened with Gaga's massive 1 million decline to 200k. Just look at her twitter replies and instagram comments, people aren't here for Tidal and they WILL get turned off by her because of her association with the brand.
She's fine right now but if she keeps doing these exclusives... welp