HITS: Ye distancing from Tidal/Roc Nation; Apple Album Drop?
ON THE ROCS: Kanye West is making changes, distancing himself from Tidal, firing Roc Nation and managing himself, with an unofficial assist from the Jenner-Kardashian clan. As for Kanye’s long-delayed album, there’s some chatter that the release will be connected to Apple Music’s launch.
It was obvious why Ye went with Tidal (out of loyalty to Jay-Z) instead of Apple even though they approached him with a contract in the double digit millions. At this point, releasing exclusives on Apple's new streaming service will probably end up being more lucrative.
Kanye is super loyal, if he actually does go through with this than i'm gonna need to hear the full story. i know he already turned down a deal from apple, but he also loves them, if they gave him a lot than i can see him saying yes