The competition, which entered its live quarter final stage last night, has seen an audience of 11 million tune in for the fourth series.
The 2014 final drew just over seven million.
When asked what she brought to the talent show she replied: “Four million viewers.”
The 24-year-old, who took over from Kylie Minogue this season, is tipped to return for a second run, but she refused to confirm it, saying: “Let me get through this series first.”
She revealed the contest has made her appreciate the “amount of talent there is out there” and has attracted older fans to her own music.
She said: “I go to Tesco’s to pick up flowers for my mum every week, when I’m in town. I see grandmothers and they say, ‘You’re doing really good on The Voice’.
“And I’m like, ‘You know who I am!’ So thanks to The Voice for expanding my fanbase.”
She said: “I go to Tesco’s to pick up flowers for my mum every week, when I’m in town. I see grandmothers and they say, ‘You’re doing really good on The Voice’.
When asked what she brought to the talent show she replied: “Four million viewers.”
If I'm not mistaken (I might be cos I'm looking on wikipedia), 11 million viewers is more than the total viewers for any episode of the last season of X Factor UK. Slay Rita.
the demographic impact, she gathers from the teens to the grandma's
