Quote:
Originally posted by NewRihannaStan
Why ? She has done huge shoots for other major fashion brands .!!
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I mean, it's not THAT big of a deal tbh. Her CFDA award and countless magazine covers are more impressive in my opinion, but Dior has a prestige and legacy most brands can only dream of. Actually, it is a pretty big deal.
But it's almost transparent how Rihanna is pandering to the Asian market. Christian Dior is a HUGE brand in the luxury market there right now (approx. 1/3 of Dior's sales are in Asia), and multiple magazine covers with major magazines is definitely gonna help to boost her profile there. I wouldn't be surprised if we get a Vogue Japan cover in the coming months.
Quote:
Originally posted by EloiseheartsRiRi
Dior is as white as it gets. To put it simply.
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