Quote:
Originally posted by MrPeanut
All marketing strategies are contrived by definition; their purpose is always to sell some idea or product.
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True, but I always find the holier than thou attitude of the "this is real music!1" marketing strategy pretentious and irritating.
That goes for many artists nowadays, and at least Bey can actually back it up with an an incredible album behind the marketing.
Some artists use their musical style being described as "real & raw" as a pedestal when it's not warranted (Sam Smith).