I think she's simply trying to build her brand with this era and she's being very smart. Kinda reminds me of Rihanna's strategy in her early daysm

Scooter Braun can not be respoisble for all this
not the way he lets all hsi other artist flops

Yes.

Because she can deliver every time she's on stage. That's rare for pop stars...

Yes my poor favs promo for her last single was
- live! With kelly and Michael
- the today show
- online QaA

She really is on a role with getting herself and her music talked about

I think people are forgetting Shania Twain lol.. even Born This Way had more promo.