It's one of the most B'Day remembered songs, but it isn't that much of a big deal. The reason why it was sang so much on competition reality TV shows is because is a good song to prove your vocals, that's it. I'm sure Single Ladies wasn't sing in a single one of these shows and still it's more popular than Listen (even if it's local, because I don't think SL is iconic at all).
This was performed even in my country when this song is a non-factor, as the whole B'Day era (except Beautiful Liar and Amor Gitano)
You have a clip from Peru but I can guarantee you that if you play that song anywhere there no one will know it
) and I guess somebody decided that they don't have enough star power on their own so they put them together 
She was ready to FLEX on Simon. He ate every word after that night, too. Every last one. 
