Taylor's label: "VEVO generates more revenue than Spotify"
Scott Borchetta (Big Machine´s CEO) spoke to Time Magazine about this Spotify issue:
Quote:
"According to Borchetta, the actual amount his label has received in return for domestic streams of Swift’s music—$496,044—is drastically smaller than the amount Spotify has suggested the artist receives..."
"...Borchetta said his label had made more from streaming Taylor Swift’s videos on the video site Vevo than it has from putting her music on Spotify."
What about that $6M figure that Spotify was throwing around?
They didn't say she has received but that she could receive in the futur based on how quickly the company is growing.
Quote:
That sum represents only a portion of the amount paid out by the streaming service. Spotify CEO Daniel Ek said Tuesday that the label for an artist of Swift’s popularity could expect to receive $6 million in the next year from the streaming service as the site’s audience grows.
Taylor isn't the only one involved in the process... Why is that so hard to understand? So many people need to get paid. The engineers, cowriters (when she has them), etc.
Scott Borchetta, head of Swift's record label, Big Machine, told Time magazine that Swift's catalog earned less than $500,000 -- $496,044 to be exact -- in the past 12 months from domestic streaming at Spotify.
That's a much smaller number than Spotify CEO Daniel Ek suggested in a blog post Monday. In his lengthy defense of Spotify's business model after Swift pulled her entire catalog from the service, Ek claimed "payouts for a top artist like Taylor Swift (before she pulled her catalog) are on track to exceed $6 million a year" -- a global figure -- and will probably double in the next year.