People have plans and schedules so I dont think it would work. With an album you can just buy it but if it were a movie you'd have to plan the visit, invite friends etc. It would be messy.
That being said could you imagine the mass hysteria?

all the gurls would be running to their nearest movie theater, skipping work and losing friends over the last remaining seat. I'm here for that
It would work for a Major VideoGame release though.