Sony Music Entertainment is rolling out its ‘Album of the Day’ app to the United States, United Kingdom, Canada, Australia, New Zealand and Ireland, following its successful launch in Germany in March this year.
As of today (Aug. 13), the app is available to download from the Apple Store for iPhone and iPod Touch (running iOS 7) users and enables music fans to purchase artist albums from Sony’s roster with up to 70% discount, limited for 24 hours.
Kings of Leon, Justin Timberlake, Bruce Springsteen, One Direction and Pink are among the acts featured on the launch line-up, with a different album to be promoted every 24-hours. The app is expected to launch on Android devices in the near future.
The global roll out of Sony Music’s ‘Album of the Day’ app reflects labels’ desire to maintain a hold on the steadily declining download market as streaming services such as Spotify, Beats and Deezer grow in popularity.
I actually like it, too. I can tell that a lot of catalog albums will be on here, but it's a start in the right direction.
One would think that the majority of old albums would be heavily discounted. Surely, they'll be making more selling an old album for like $4.99, than very little with the normal price.
I love how adventurous Sony is with their catalog.
There's also a service offered through Public Libraries called Freegal that partnered with Sony to offer a select number of free weekly downloads from Sony's catalog with a library card.