She used to recreate her videos in performances all the time (Bad Romance bathtub on X Factor, Paparazzi on the VMAs, LoveGame subway. She should go back to doing that. The bow and arrow needs to become iconic.
yes, she did that with BTW too, but not with ARTPOP
The plan looks like light promotion for now and heavier after radio impact + Roseland. I mean how coincidental would it be for the song to impact towards the end of the shows
It was basically directed solely at Troy